Gallery Land Case Study

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Gallery Land App

<h1>Gallery Land <span style=App">


The entire system is designed and develop to present the first ever dedicated platform for Digital Content Creator, Gallery Land is an ultimate solution to socially connect with other digital content creators and market their digital assets across United States, each content (NFT) have the scope to have a reach of Millions, one of the unique features of Gallery Land is AR, where basically the user can pin their NFTs in the real world to a specific location and others can view those NFTs through in-app or Gallery Land’s camera only. Furthermore, the app allows each registered user to upload their own content on Gallery Land, given their digital assets, personal DM’s using their profile to get to know more about the NFT/s. The core concept of Gallery Land is to bring and connect the experienced and inexperienced NFT users across United States. Live Events are held in Custom Environments that are designed and developed using Unreal Engine and/or 3D and 2D Libraries created in Native. The environment has real life feel of the Location such as Museum, Galactic Warship, Planets, Art Gallery, etc. The users are able to interact with other users and assets pinned in that environment/s through VIRTUAL REALITY. The interaction with in the environment is based in VIRTUAL REALITY wearing HMD (Head Mounted Display) such Oculus, HTC Vive, in order to move around in the environment such as forward, backward, and sideways the user has to move in the REAL WORLD, the platform has the capability to TRACK the movement of the user in real world and push it into the VIRTUAL REALITY. All the users have their own Custom Avatar, that are customizable from head to toe, the avatar are viewed in VIRTUAL REALITY to other users who have joined the environment.


Gallery Land came to Downtown with a number of issues some of them were having NFT uploaded in the real world through the app and other users can view that NFT just like Pokémon Go, along with this there were live events environment issues which includes different avatars showing themselves as part of the event, technology which can support the structure, the land owned by the user and registering that part of the land within the app’s database and much more.


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Downtown have been in this industry since 2007 and have worked and aided to all types of companies ranging from small to enterprise level companies falling under private, public and voluntary sectors.

With a team of more than 15 developers and designers having experience in working with more than 100+ versatile projects of web and mobile apps, Downtown proposed Gallery Land with Native technology to provide the solutions for not only the problems highlighted by Gallery Land such as Live Events Environments, pinning the NFT in the real world and more but also gave them the solutions for the scalability factor, meaning features to come in 2023 and onwards are already been catered.

Google APIs along with custom APIs to fulfill the requirements of saving the owned land of the user and the information of the NFT.

By the help of powerful tools such as Maya and Blender we created certain environments to have the look and feel required by Gallery Land for environments

Using 3D and 2D Library created in Native to be integrated and work along with the system to catch the dimensions/ geometry of the NFT and pinned in the Real world, saving the information of the NFT’s longitude and latitude along with the 2D or 3D dimensions with in the DB to showcase the same NFT in that location to other users through in-app camera.


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